What is image background removal?
Background removal is isolating the subject of a photo or image and wiping the rest of the image clean. This accomplishes a cleaner, simpler look and emphasizes the subject of the image. Background removal services are commonly used in the ecommerce space. Product photos with white backgrounds have become the industry norm, and many popular online marketplaces require white backgrounds.
Image background removal is not only for white backgrounds, though. You can also add a single-color background, or add a “contextual” background.
How to remove the background from an image
There is no one way to remove the background from an image. It all depends on what the subject of the image is and how advanced the photo editor’s skills are. At Clipping Path India, we mostly use clipping path to achieve image background removal, but there are also instances where we’ll use advanced Photoshop masking, such as when the image has hair or fur.
Clipping path background removal:
Hand-drawn clipping paths will achieve the best result with natural-looking lines that will enhance the realistic qualities of your product photos. Use the Pen Tool in Photoshop to remove the background, and don’t forget to zoom in so you capture the smallest details.
Advanced Photoshop background removal:
If you have hair or fur in the photo, play around with some of the Photoshop tools and techniques available to you. The background eraser tool, magic eraser tool and the color separation technique — or a combination of more than one — can all help you achieve a photo that will make shoppers want to buy your products.
If you’re doing the background removal yourself, it’s important to remember to remain consistent with the other product photos on your website or seller profile. And especially if you’re selling on a third-party site like Amazon or eBay, it’s essential to abide by their product photo guidelines. (We’ve created a reference to product photo requirements for online marketplaces to get you started.)
When you want to add some color to the background, consider how those colors may affect online shoppers. Are they complementary to the colors of the product? Will they persuade shoppers to buy? Do they resonate with your brand? You might also need to add color to the background of white or transparent products.
Learn how to remove the background from an image with hair >
Who needs image background removal services?
In short, any ecommerce retailer can benefit from image background removal services. It’s a tedious task to undertake, especially on large batches of images. Attention to detail is essential to achieving edited photos that look realistic and will convince consumers to purchase.
Image background removal allows ecommerce companies to isolate the product and remove any distractions from the frame. It also helps create a uniform, consistent look to all product photos on your site. This, in turn, creates a predictable and easy user interface that will help online consumers view and purchase your products.
There’s a use for image background removal in print, too. Catalogs have a clean, consistent look free of distractions. If you’re creating technical documentation or user manuals, you can remove irrelevant subjects from the image and create visuals that complement the words on the page. This helps customers use your product more easily.
Whether you have a single image or a huge batch from your latest photoshoot, professional photo background removal services can help you focus on what really matters in your business: moving the needle.
When to use background removal
- To comply with requirements of online marketplaces, such as Amazon and eBay
- When the background is distracting or takes focus away from the subject of the image
- Showcase the details of your product and make it stand out
- Draw attention to an object in the foreground
- If you need to isolate and show specific features of a product or object
- Create a uniform background on multiple images, such as a product catalog or ecommerce store
- To achieve a transparent background
When not to use background removal
- The existing background provides great context for the object
- If you can use lighting and backdrops to create white background product photos when you shoot
Image background removal services at Clipping Path India
After testing a variety of tools and techniques, we have found that we can achieve the best-looking product photos with clipping path or advanced Photoshop masking. We continuously test new techniques and tools to make sure we’re using the latest and most advanced methods.
Our professionally trained graphic designers have years of experience in providing image background removal services. We’re masters of Photoshop’s Pen Tool, which allows us to define highly precise clipping paths. We zoom in to your images by as much as 300% when drawing each clipping path. This enables us to have sufficient anchor points to retain the natural shape of the object. Having too many or too few anchor points can result in an inadequate photo cut-out and images that don’t look lifelike.
Unlike many other photo background removal services, we do everything by hand. We also avoid using tools like Magic Wand for quick selection and path creation. We’ve seen, firsthand, the results of automations and tools and how it can hurt your reputation and your brand.
Today’s consumers demand quality, and so do we at Clipping Path India. We pride ourselves on the quality of the finished product — no matter how many images you need edited.