Photo retouching is the technique of editing digital or printed photos and includes restoration and enhancement of photographs. How does it help? What are its benefits? Let us take a look.

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We are living in the digital age where technology continues to develop and advance with easy day that passes and where visual art and the digital editing industries have boomed. It seems that almost every month there is a new model of cameras being released into the market, each one promising bigger and better features as well as increased mega-pixels. However, if there is one thing that photograph enthusiasts can remain certain of, it is that no matter how high-tech and expensive a camera is, it will always have its limitation. No matter how hard we try, there will always be that one photo that, when you look back at it, doesn’t seem to fully capture the colors and tones that your eyes were seeing through the camera lens. This is where photograph retouching comes in.

About Photograph Retouching:

Photo retouching is a method of photo editing which focuses primarily on the restoration and enhancement of photographs whether the photo is digital or printed. The art of photo retouching has the ability to highlight different details within an image or make up for the limitations of a specific kind of camera. As such, the light exposure, contrasts or color tones can be corrected or played with thanks to photograph retouching. It is important to note though that photo retouching is not simply equitable to Photoshop. Although Photoshop is one of the most common way photo retouching is performed, photo retouching can also be performed with different chemical agents and physical changes made to film before they are printed.

Different Aspects and Benefits of Photograph Retouching:

  • Portrait Photos: One of the most common kinds of photo retouching is the kind employed when taking portrait photos. With photo retouching, a digital artist can take a portrait photo and correct any skin blemishes or uneven skin tones. This kind of photo retouching is the secret to flawless images that we see gracing the covers of magazines day in and day out.
  • Old to New: When it comes to printed photographs, there is a tendency for the images to lose quality and clarity as time goes by. The photos can also be marred by scratches or color fading due to over or under exposure to sunlight. Photo retouching makes it possible for the oldest photos in the family album to return to their former glory and lustre.
  • Colour Splash: Photo retouching has become so advanced that it is now capable of taking the oldest black and white photographs and turning them into coloured images. Despite the fact that it is adding colour to a photograph, there are no sacrifices made to the quality and clarity of the original image.

A photograph is a memory that has been captured in time and meant to last forever. Unfortunately that wasn’t always the case in the past as many photos ripped or faded and were destined to be tossed into the garbage bin. Thanks to photograph retouching, photographs can now be restored and last as long as they were meant to last: to be passed on to younger generations in the years to come.

It’s important to always use high-quality, high-resolution images that show your products in the best light. Clipping Path India’s Photoshop experts can optimize your product photos in just 24 hours. Get your free quote today

Rokaiya Yeasmin Munni

As manager and head of digital marketing at Clipping Path India, Rokaiya wants to help retailers and photographers use marketing strategies and tactics that will elevate their business. She has an 18-year background in graphic design, content management and digital marketing.

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